SLOGANS.WS is all about slogans. We aim to catalogue and archive 10’s of 1000’s of slogans from all over the world and present them to you through this simple and easy to use website.

A slogan is a memorable phrase, motto or tagline. They are usally short and catchy, each one using wit or verbal ingenuity to influence us in one way or another. Slogans can aim at influencing us into making a purchase or to subscribe to a certain way of thinking, they can serve to unite a population and help drive them towards an established goal.

The etymology of the word ’slogan’ is derived from the Gaelic phrase for ‘battle cry’ which is ’sluagh-ghairm.’ The battle cry was used by Scottish Highland or Irish clans to rally their troops together. It is fascinating to think that today when we come across slogans we are being influenced in the same manner as our ancesters were so many years ago.

The prevelance of slogans in today’s world can be attributed to the fact that they serve as powerful agents; a simple short phrase has the potential to influence millions, wielding great power and persuasion. The concept of a slogan has to be considered as one of man’s most ingenious verbal inventions.